Protective
NADA
The Opportunity
Following the success of their booth at last year’s NADA, Protective sought to build on that momentum while maintaining cost efficiency. They were particularly impressed with the two Clear LED video walls, making them a must-have again for this year’s experience. As owners of their booth properties, they opted to reuse all existing elements, with a refined layout designed to optimize flow and align with the venue’s entrance.
Our Approach
To captivate attendees, we reintroduced the striking Clear LED video walls, which once again stopped visitors in their tracks. A bold, rotating hanging sign was paired with a curved header beneath it, maximizing brand visibility from every angle. Thoughtful reorientation of the space ensured a seamless visitor experience while preserving the integrity of the original design.
The Results
The impact was undeniable. Protective saw record-breaking booth traffic, demo sign-ups, and high-quality leads. Their team was particularly impressed with our on-site labor crew, noting that their booth was completed ahead of most others on the show floor. The success of this activation has already sparked conversations about a fresh, innovative design for NADA 2026—solidifying our role as a trusted partner in their evolving trade show strategy.
Collaborate Design to Flawless Execution
