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AI & Big Data Expo, a Leading North America Tech Event
…& Insights Data Analysts and Data Scientists Business Intelligence Managers Database Managers Data Architects Data Evangelists Marketing Directors & Managers What Should You Focus on in Booth Design? Exhibitors in…
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8 Trade Show Metrics That Prove You’re on Track
…client in future, but they might not, and you don’t have any data to predict which outcome is more likely. Qualified leads are different. They’re individuals or organizations that have…
How to Exhibit at a Hybrid Trade Show: Live or Virtually?
…have different data collection options, but generally you can expect to have a lot more data options in a virtual platform than in a live event. Con: Reliance on Technology…
Why Add a Virtual Trade Show Exhibit—or a Digital Twin—to Your Marketing Plan
…their own profile, that interaction data is useful both on an individual level and when aggregated with other user data. 7. A Virtual Trade Show Exhibit Is Useful Between Shows…
Know Your Audience: 5 Ways to Make Sure You’re Targeting the Right People
…demographic data helps you define who your trade show audience is by providing a framework of essential details. Some demographic characteristics that are often useful include: Your company may be…
5 Tips for Pivoting from a Virtual to an In-Person Trade Show
…the flow of traffic through the booth. 5. Use Your Virtual Event Data One area in which virtual events really shine is in the ability to collect and analyze data….
3 Technology Trends in Custom Exhibits That Have Everyone Talking
…part of a larger whole. Innovative technologies such as analytics, lead capture and augmented reality can optimize your brand’s presence at any trade show. Gathering data and using it to…
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