Our environment shapes us. When we work somewhere that is dark and uncomfortable, it’s hard to be creative and productive. When we work somewhere bright and comfortable, ideas flow more freely.
Permanent office environments can play a crucial role in how your business functions. Office decoration directly affects employee engagement, satisfaction and retention. Your environment should reflect your brand’s ideals, serving as a constant reminder of where your company has been and where it’s going.
Here are five ways a customized office environment engages employees:
1. Appeal to a new generation of workers
Millennials, currently the largest living generation, are a defining force in the modern workplace. Digital marketing expert Sarah Landrum explained that millennials crave flexibility in the office. And that doesn’t just mean ditching cubicles in favor of an open floor plan. Millennials even want the furniture to be flexible.
Desks that work for sitting as well as standing are but one example of furniture that adapts to the worker. Professional environment designers can develop an office that adapts to any mood. Energetic workers may want to stand or walk as they work while others may prefer to lounge on a sofa. An adaptable workspace works for everyone.
2. Brighten moods with a little greenery
StrongProject president Jeff Pochepan reported on one of the latest corporate office trends: bringing mother nature indoors. While your dad’s office might have had a ficus hanging out unobtrusively in a corner, today’s offices embrace greenery in more vibrant ways.
Walls of lush plants can make people feel relaxed and at ease – a welcome change from the hustle and bustle of office life. In fact, a Harvard School of Public Health study revealed that green surroundings may even help us live longer. The study found that women who lived with lots of greenery experienced a 12 percent lower all-cause mortality rate compared to women who lived with hardly any greenery.
3. Boost productivity with color theory
Anyone who has been in a cubicle farm – or worked in one – knows how depressing the endless rows of gray workstations can be. Indeed, any color under fluorescent lights can be a bit depressing.
Natural light and vibrant colors are much more energizing. According to a University of Texas study, gray, beige and white office settings made workers feel sad and even depressed. Entrepreneur.com reported that low-wavelength colors like leaf green and sky blue can improve worker focus.
Professional environment designers keep these psychological factors in mind as they craft productive workspaces. No matter what your brand colors are, designers can adjust the space to allow for maximum worker comfort.
4. Impress clients with an optimized briefing room
Does your office environment speak for your brand? Or could it easily be replaced with any other office in America? If your office looks generic, chances are your visiting clients will feel underwhelmed in your briefing areas.
Your office should represent your brand and get others excited about it. Expert environment designers can augment your briefing areas with brand colors, logos, lighting and advanced technology.
Rather than struggle with the projector every time you give a presentation, your environment could be set up to easily utilize personal mobile devices with the press of a button. The easier it is for you to get your message out, the easier it will be to close the deal.
You can even incorporate targeted scents and sounds to encourage relaxation and creativity. The customization options are endless.
5. Make work fun again
Clever environment design doesn’t just make your office a more productive workplace – it makes work fun again! When your employees are happy to get to the office in the morning, they’ll be primed and ready to innovate and create.
Improved employee engagement and satisfaction levels can help increase retention rates, which has a direct effect on the bottom line.
If you think a change of environment would help engage your employees and promote your brand, contact the expert environment designers at ProExhibits today!Subscribe to ProExhibits Blogs by Email